Since 2018, our online Christmas tree shop has been committed to environmental responsibility. To make our business more eco-friendly and in harmony with our planet, we've partnered with Graine de Vie , which will plant ten trees in Madagascar for every tree sold. Whether you choose a Nordmann fir or a spruce, cut or potted, you'll be contributing to reforestation through our partnership.
What does the Graine de Vie association do?
Graine de Vie is an eco-responsible association that offsets its carbon footprint by planting trees and expanding its nurseries. Graine de Vie's current plantings are located in Madagascar's national park. The association also plays a crucial role in raising awareness about environmental issues and sustainability. It trains nursery workers and develops innovative and collaborative projects. Another objective of the association is to include women in the implementation of these projects at the local level. The European members who work on-site with the local community are all volunteers, while the association's projects require the employment of numerous local day laborers. Furthermore, Graine de Vie contributes to biodiversity. The trees planted are primarily fruit trees, providing a sustainable and essential source of income for the local economy.
Why did we choose Graine de Vie?
Graine de Vie is one of the most reputable organizations in the field of reforestation and tree planting. We are proud to present ourselves as an eco-partner of this NGO, which employs nearly 400 people working on reforestation projects in Madagascar. The organization has already planted over 130 different tree species, and in just 10 years, it has achieved the impressive figure of over 14 million trees planted thanks to donations and its partners, of which we are now a part. Given that the average European's carbon footprint is 10 tons of CO2 per year, Graine de Vie theoretically offsets the annual carbon footprint of 6,000 people.
Don't believe your preconceived notions; an artificial Christmas tree is much worse for the environment than a natural one . You can contribute to reforestation simply by ordering a tree from our website .
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